Evaluation- Question 5

How did you attract/address your audience?

To attract teenagers and young adults we used social media - Facebook. We created a Facebook page for our movie. We have asked questions like what should we name our characters and such, our friends did precipitate and quite few random strangers. 

This way we allowed out audience to interact with us and help us develop our ideas which really helped us because we didn't use only our preference in the product. 

We also used it for various announces like what name the film has which is "Dead Alive" and what did we name our main character which is quite important. It felt natural to use Facebook as our audience uses it daily basis so they could relate comment and share their thoughts. This might have a huge impact on the audience and the decision whether to watch the movie or not. We also posted photos of our characters presented as normals teenagers and some behind the scene moments and photos.

Our product wasn't only fantasy but had mystery in it so it becomes more interesting for young people as they are curious about what will happen which makes people want to watch it. Mystery usually is unpredictable as well so lots of people any age enjoy to watch this kind of films.